Since we revealed the new look for Scimitar, you may have noticed that we have introduced a brand new slogan.
Break Boundaries™ was chosen as it reflects the personality of our brand and customers.
From developing innovative, eco-friendly apparel to the provision of exciting new technology in our products, we possess a desire to break free from the conforms of standards. As a brand, there’s no doubt that we are pushing ourselves further than ever before.
Success is defined as the accomplishment of an aim or purpose, something we proudly thrive on. Over eighteen months went into the development of our recycled fabric, working on micro-details to ensure the product we offered our custom clients were of a standard we would expect ourselves – the highest.
When you consider Scimitar produced over one million technical products in 2018, you can truly see how far we have come as a business and as a brand. With that in mind, what’s the focus for us this year? How do we intend to Break Boundaries?
We can start by breaking it down into three key categories.
Innovation – Continually developing our products, services and use of technology for the benefit of our custom clients, retail customers, our worldwide workforce and the environment.
Service – Putting customers and clients first. We strive to offer a unique, personable service tailored around your bespoke needs and requirements. More on that with our all-new new client portal below and in an upcoming solus blog.
Affordability – We’re keen to set the bar for environmentally-friendly sportswear. That means we will continue and develop our long-standing philosophy of offering premium, market-leading products at affordable prices.
In short, we’re talking a couple of brand-new websites. A completely bespoke customer portal. A ground-breaking recycled retail range. All the way to revolutionary new custom products.
We have all of that to look forward to in a year that will redefine everything for us.
So far, 2019 has been focused on our new 100% recycled fabric for running vests, cycling jerseys and technical t-shirts.
Let’s just say that this isn’t seen solely as a unique selling point for the Scimitar brand. This is seen as a revolution in the UK market, as we work hard to promote the re-use of plastic with the introduction of recycled polyester fabrics.
You may or may not know, but Scimitar develop technical clothing for thousands of charities and events throughout the UK and the world. We have the chance to make a big difference here, and it’s a chance we want to take with both hands.
The future starts now.
You can help us reduce, reuse & recycle by opting for 100% recycled fabric in your running, charity or event clothing. Speak to the team to find out more.