Motorsport clothing seems to be dramatically changing, and for the better.
After years of cut & sew garments with wonderful (but expensive) embroidery, sublimation has truly arrived, and it’s an amazing way to promote brand awareness and brand loyalty.
When fans see racing teams and their fabulous racing apparel, with sponsors’ logos prominently displayed all over the garments, this really pushes forwards the brands you are trying to promote.
Formula 1™, MotoGP™, Nascar™, British & World Superbike, Motocross, Rally-Cross, Speedway, Stock Car Racing and Touring Cars are just some of the petrol-headed sports that are now pushing for drivers, pit-crews, teams, tracks, fans and individuals to go out of their way to patronise brands that support them.
Superstars such as the great Valentino Rossi are now using sublimation motorsport clothing at the forefront of their retail ranges.
The newest kind of pit crew fashion involves the use of dye sublimated shirts, which provide technical enhancements, shows your sponsors that you care and also that you are making your team look and feel the best they can. Lewis Hamilton, eat your heart out!
What we do.
Scimitar Sports is a worldwide leader in custom sublimated racing apparel. Our fully bespoke polos, replica-leathers tees, pit crew shirts, shell-jackets, neck tubes, base skins, cargo shorts & pants and even flags, banners and bespoke marquees will make any team look like winners.
Furthermore, the opportunities to provide a range of sublimation motorsport clothing and merchandise for fans to purchase on track days or through online shops can reap huge financial rewards.
With our talented in-house design team, our passionate garment technologists, product specialists and personal account managers, we can calmly help you build a uniformed team to rival any McLaren or Ferrari.
Get in touch with the team today for more information. You can view our motorsport kit by clicking here.