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London Marathon 2018: A Review

So that’s it – another Abbott World Marathon Major has come and gone in the blink of an eye. 
As I write this on St George’s Day, I’d like to extend a huge congratulation to everybody who entered the 2018 Virgin Money London Marathon. Whether it was a PB or a DNF, challenging circumstances made this a hugely difficult weekend that would have been difficult to prepare for.
We’d also like to share our condolences for the family of Matt Campbell, the MasterChef semi-finalist who died after collapsing during the marathon. Our thoughts and prayers are with you during this difficult time.
Looking across the whole weekend, we wanted to publish a review that looked at three specific segments of the weekend; our involvement at the London Marathon Expo at Excel, the elite race and the main event. Here we go!

The Expo

Starting on Wednesday, the Scimitar team set up shop with a host of retail products and custom deals for running clubs and charities, as well as the launch of the 2018 Charity Giveaway.
Boiling weather and a planned-DLR strike didn’t stop the masses heading down to the ExCeL arena, as 40,000 runners registered for the London Marathon across the four days.
We ran a number of competitions across the weekend, as well as revealing a London Mr Men T-Shirt that pays a fantastic homage to the capital city.
The Scimitar team loved the Expo, and the feeling around it all. The party atmosphere, the general good-feeling around the camp and a sense of unity as thousands lined the streets to raise money for good causes.

The Elite

Eyes may have been on Sir Mo Farah for the elite race with a brilliant third place, but we have to give credit to a number of other athletes from the elite category, including Eliud Kipchoge, who picked up his third mens elite title with a time of 2:04:17 (beating Mo by 00:02:04).
Lily Partridge put in a splendid shift to finish 8th, picking up the gong for fastest female Brit with a time of 2:29:24. Kenya’s Vivian Cheruiyot won the women’s elite race with 2:18:31, putting in to context the remarkable time set by Partridge.
David Weir won his eighth title in the London marathon men’s wheelchair category, setting a time of just one 1:31:15, while Madison de Rozario picking up the women’s title for the very first time.

The Field

Working with hundreds of charities and running clubs, race day has a special feeling for us. It’s a day we can look at thousands of participants wearing our charity running vests & t-shirts, as well as a stunning selection of products from our retail range.
Proud much? Yes. Very much so. 
Again, we’d like to extend a huge congratulations to all of those that took part in Sunday’s marathon. The #SpiritofLondon hashtag certainly feels appropriate right now. 

So that’s it – another Abbott World Marathon Major has come and gone in the blink of an eye. 
As I write this on St George’s Day, I’d like to extend a huge congratulation to everybody who entered the 2018 Virgin Money London Marathon. Whether it was a PB or a DNF, challenging circumstances made this a hugely difficult weekend that would have been difficult to prepare for.
We’d also like to share our condolences for the family of Matt Campbell, the MasterChef semi-finalist who died after collapsing during the marathon. Our thoughts and prayers are with you during this difficult time.
Looking across the whole weekend, we wanted to publish a review that looked at three specific segments of the weekend; our involvement at the London Marathon Expo at Excel, the elite race and the main event. Here we go!

The Expo

Starting on Wednesday, the Scimitar team set up shop with a host of retail products and custom deals for running clubs and charities, as well as the launch of the 2018 Charity Giveaway.
Boiling weather and a planned-DLR strike didn’t stop the masses heading down to the ExCeL arena, as 40,000 runners registered for the London Marathon across the four days.
We ran a number of competitions across the weekend, as well as revealing a London Mr Men T-Shirt that pays a fantastic homage to the capital city.
The Scimitar team loved the Expo, and the feeling around it all. The party atmosphere, the general good-feeling around the camp and a sense of unity as thousands lined the streets to raise money for good causes.

The Elite

Eyes may have been on Sir Mo Farah for the elite race with a brilliant third place, but we have to give credit to a number of other athletes from the elite category, including Eliud Kipchoge, who picked up his third mens elite title with a time of 2:04:17 (beating Mo by 00:02:04).
Lily Partridge put in a splendid shift to finish 8th, picking up the gong for fastest female Brit with a time of 2:29:24. Kenya’s Vivian Cheruiyot won the women’s elite race with 2:18:31, putting in to context the remarkable time set by Partridge.
David Weir won his eighth title in the London marathon men’s wheelchair category, setting a time of just one 1:31:15, while Madison de Rozario picking up the women’s title for the very first time.

The Field

Working with hundreds of charities and running clubs, race day has a special feeling for us. It’s a day we can look at thousands of participants wearing our charity running vests & t-shirts, as well as a stunning selection of products from our retail range.
Proud much? Yes. Very much so. 
Again, we’d like to extend a huge congratulations to all of those that took part in Sunday’s marathon. The #SpiritofLondon hashtag certainly feels appropriate right now. 

On, we honourably mention cancer charities we work with that are indefinitely trying to make the world a better place for us all. @pancreaticcanuk | @breastcancernow | @bloodwise | @neccr_fund | @helen_rollason_cancer_charity | @teensunitefightingcancer | @prostatecanceruk & the many, many more. Thank you🎗
Recycled Sportswear
Planning or developing a Sustainability Policy for your charity, event or sports team? Lead the way with Scimitar. Add our (industry-first) recycled polyester options for custom sportswear to your checklist in 2020
Custom Medals
What’s the best medal you’ve received at a or event? ⬇️ Here’s one of our favourites for @runequinox24
George Furbank
Despite the 24-17 defeat at the, it was great to see George Furbank make his debut for @EnglandRugby. George played his first rugby at, who we supply kit for in the Midlands 3 E(S). This is the true meaning of homegrown talent
@stamfordstriders30k with @make_repost ・・・ Tested out the new @stamfordstriders30k shirt for upcoming race this afternoon with a run through the very muddy fields. Managed to keep the shirt clean but not the boots
@nmu1982 with @make_repost ・・・ 😍Event kit has landed! 🟠⚫️⚪️ We’re ready to take on whatever events 2020 throws our way! Brokers, want to join our in aid of @mindcharity? Whether it’s running, cycling, walking or skydiving, there’s some NMU kit in it for you for participating. Contact your local DU for more details
It’s your last chance to get 25% off @castletriathlonseries events! Whether you’re interested in the main triathlon events, Swim Series or the Run Series, there’s an event & location for everyone! We’re proud to be the official merchandise partners for the Series. Discount ends on 31/01. Browse the events on the series
Want your @winterrunseries merchandise ready for the event? Make sure you order by midnight on Sunday (the 2nd) to get it delivered before the event. The technical t-shirts are now made with 100% recycled polyester! ♻️ Shop the full range at humanraceshop.com
Have you signed up for Bike Oxford 2020? Make sure you remember to order your official cycle jersey! Shop now: scimitarevents.com
It’s been great to see more running clubs, mass participation events & charities interested in our award winning custom kit! Come and have a chat with our custom kit specialists on stand E70 at the @nationalrunningshow today
Custom Running Kit Specialists
Are you at the @nationalrunningshow today looking for advice about custom sportswear? Make sure you come and have a chat with us on Stand E70! We are showcasing some of our products for clubs and mass participation events
Check out this great interview with @susie_chan_ and the @nationalrunningshow event team. It features how all the Technical T-Shirt that we created for the team are made with up to seven recycled plastic bottles! ♻️ If you’re interested in custom Technical T-Shirts, make sure you come and find us on Stand E70
This time tomorrow we’ll be pretty much set up for the @nationalrunningshow event at the @necbirmingham! Here’s a to last year’s show! Make sure you come and see us for advice on anything from winter running club kit and charity fundraising running vests/t-shirts to our latest recycled innovations
Fancy a £10 @scimitarshop Online Gift Card? To find out how to enter, visit out Facebook page @ ScimitarSports
They’ve done it! 🇬🇧 @atlanticambition have completed their row of the Atlantic Ocean in 39 days, 7 hours and 41 minutes. After rowing 3000 miles non-stop across the Atlantic (from Tenerife to Antigua), the team finished an impressive 11th out of 35 teams! A massive achievement, well done guys! 👏 📸 @atlanticcampaigns
GET IN ROTH! 🏉 @rotherhamtitans beat @birminghammoseleyrugby 22-20 on Saturday in front of a vocal Clifton Lane. The battle to stay up is not over quite yet. Read the full match report at titans-rugby.com 📸 Gareth Siddons
Rop Pope Running The Distance Run Robla Roun
Another of our friends will be talking at the @nationalrunningshow! @run.robla.run will be speaking on the Ultra Stage with a talk titled ‘Do You Want To Be A Record Breaker?
It has been great working with @nuclearraces again on this years custom apparel. Check out the new Technical Vest for Oblivion X 2020. With only one month left, make sure you sign up now @nuclearraces with @make_repost ・・・ ✅❎ Decision time … . . . May 17th’s OBLIVION ❌ personalised, numbered & technical vest is purple 💜 this year & supplied by award winning sportswear experts. With less than 200 produced it’s major bragging rights … . . . 8.5hrs • 12k laps. One month left to sign up before this event closes. Link in bio to book

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