Official Partner: Vélo Birmingham & Midlands 2020

Scimitar are delighted to announce our official merchandise partnership with the Vélo Birmingham & Midlands event for 2020.

Officially the UK’s second biggest closed road sportive after RideLondon, the 2020 version of the event is set to take place on Sunday June 21st, with a revised route from last year. There are two options for the sportive, featuring both a 42-mile challenge and the 100-mile route. 

While we wait for confirmed details of the 42-mile challenge, we are able to reveal the route for the 100-mile option. Starting and finishing in the heart of Birmingham City Centre, the 100 mile route will see participants head through a number of scenic rural villages and across motorway intersections as the head towards Coventry, and the half way point of the event.

Miles 60-70 will see riders head through Dorridge (around three and a half miles south of Solihull), while 80-90 will be a brief encounter with the wonderful county of Worcestershire (our home county, as a matter of fact). Riders will head through Rubery towards Quinton, which is the birth-town of celebrities including Adrian Chiles, Joleon Lescott and, of course, Bill Oddie.

After this final excursion, the sportive will travel just under 10 miles back to the city centre for the finish line.

Birmingham & West Midlands 2020 Velo

Interested in taking part in the 2020 Vélo Birmingham & Midlands? The 100 mile entry portal is now open, with thousands already sold during the limited pre-sale. Remaining entries for the event are sparse, so we’d highly recommend booking up quick if it’s of interest!

Click here to find out more and to register your interest.

Now, on to the merchandise.

We are putting on what we could refer to as a ‘full spread’ of apparel for the event. As well as our Vélo Birmingham & Midlands 2020 cycling jerseys being made with our innovative 100% recycled fabric, we will be launching a supporting range of cycling apparel, including various jackets, a gilet, neck tube, cycle socks and cycle caps.

We’ll announce the live date of the 2020 Vélo Birmingham & Midlands official shop on our social channels, which you can find at the bottom of our website. 

While we’re here, look out for our special feature next week on the Women of Vélo; an initiative launched in 2017 to increase participation by women in both the vélo and sportives generally!

In the meantime, here’s the Women of Vélo ambassador for 2020, Naseem Akhtar, explaining the purpose of the initiative:

Check out these great photos from the Skelmersdale Boundary Harriers Running Club in their new kit! • 📸 David Gibson
The @TORQfitness Track Team had many fantastic results at the World Masters Track Cycling Championships last week.⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Starting with the team claiming the title in the Team Pursuit 🏆⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Maddy & Jan taking the Silver medal in the Team Sprint 🥈⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Also, many individual medals to be announced tomorrow
Well done to Joanne Clay for completing two races in one weekend @jclay00 with @make_repost ・・・ Double race weekend!! Am I mad??! 🤔🤣 solid 3rd at the cross on Saturday and a 7th at beeley moor on Sunday. Not fit for hill climbs but was good fun nevertheless!! Bit of good training in bag and some slippin n slidin all meant for som good fun! Thanks to Mick Brown and @sarzajo for the day
A huge congratulations to the @wetwheelsfoundation team who completed the at the weekend. We hope you all enjoyed wearing your Scimitar Vests
We love this photo from the last weekend! Have you found your photos from the @mcrhalf? @mcrhalf with @make_repost ・・・ Reminder that you have been papped by @awoladventure at the Wiggle Manchester Half 2019 📸 Check out your tags: http://bit.ly/2MgrIaZ Need Help? Contact our Official Photographer direct (photos@awoladventure.com / 01772305892
A massive congratulations to the @torqfitness Track Team who took the title in the Team Pursuit at The World Track Masters 2019 @janbirkmyre_torq_track_cycling with @make_repost ・・・ And they’re off … 4K suddenly feels like a very long way @TORQFitness @FeltBicyclesUK @schwalbetyresuk @FenwicksBike @lezyneUSA @ScimitarSportsHQ @GiroCycling @ISMSeat @Tacxexperience @LakeCycling
Attention please! @nightrider_bike 2020 registration is now open for all cities across charity & individual entries! 🚴‍♀️ Don’t forget to add our official jerseys & merchandise as part of your event registration! Register now for or at nightrider.org.uk
It was a tight 18-13 defeat for @rotherhamtitans against @mowdenpark at Clifton Lane. There’s plenty of positives though, despite sitting 3rd from bottom. All it takes is one big result & the form book will be laid to rest 📷: @rothtisersport / Steve Mettam
Despite the flooding & reduced route, our congratulations go out to everyone who took part in the 2019 @great_run. It was wet 🌧 It was cold 🥶 But you did it
What an effort from @kipchogeeliud, setting an unprecedented record of 1:59:40 at the @ineos159challenge. While it isn’t a world record at this time due to the required stipulations, we’re pretty sure the record will be beaten soon enough! Is the greatest of all time?
We have got some exciting news! We are the Official Merchandise Partners for the @velobirmingham 2020. Keep your eyes peeled for the launch of all the official merchandise! 👀 Don’t forget the 100 mile entries are now open for everyone who has pre-registered 🚴🏼‍♀️ But if you haven’t pre-registered, any remaining entries will go on sale on Monday, October 7
Congratulations to everyone who took part in the Britain’s Bravest Military Challenge 2019. We hope you liked the t-shirts and medals @rblicharity with @make_repost ・・・ A huge thank you to all of those who took part in Military Challenge 2019 with @bemilitaryfit this morning, you were absolutely incredible. Hundreds of you have raised vital funds for who need support. It’s now time to enjoy a well deserved rest
Today is the last chance to get a FREE @cardiffhalf neck tube worth £10 with every item ordered. Simply, order any product you want from the @cardiffhalf merchandise, and we will send you a FREE neck tube with every item on your order. View the full range at run4wales.shop
Excuse our selfless moment of pride here! We absolutely love this picture of David in the charity running vests we created for @samaritanscharity. If only David could see this post. Maybe you can help us find him – share this post and see if we can get him tagged in the comments below
Why exactly did @johnhibbs from the @hibbslupustrust opt for our new recycled fabric for his charity sportswear order?
Charity Cycling Jerseys
High five if your charity cycling jerseys are nice and comfortable during those long rides
Rotherham Titans Kit
Here are some pictures from an impressive 31-20 win for @rotherhamtitans in their game against @salefc on Saturday! 🏉🏆 📸Gareth Siddons
Custom Medals
Congratulations to everyone who took part in The @nutschallenge at the weekend. We hope you liked the t-shirts and medals 🥇👕 Here are some of our favourites from the professional library