Generic selectors
Exact matches only
Search in title
Search in content
Post Type Selectors

Apollo Tyres

Case Studies
September 23, 2025
Adam Church-Millward
October 16, 2025

Apollo Tyres were in the market for high-quality performance teamwear and merchandise for their European FIA ETRC campaign.

Team Manager Steve Miller got in touch with Scimitar, where Account Manager Luke Fowler was able to provide the perfect package tailored to Apollo’s sportswear and retail merchandise requirements.

The Perfect Partnership

“Having had a number of discussions with sportswear and workwear manufacturers, we selected Scimitar for a number of reasons.”

Steve Miller

The work

Scimitar’s design team worked with Apollo Tyres to create an array of kit to help the team’s performance and requirements for European travel and spending a fair amount of time on the road.

From racing overalls to pit jackets and t-shirts, Scimitar produced custom kit for the whole team, as well as producing retail merchandise such as baseball caps, supporters t-shirts and branded neck warmers.

Statistics / facts

Statistic will go in here

Statistic will go in here

Statistic will go in here

The results

Steve Miller, Apollo UK TBR Sales Manager, explained: “Having had a number of discussions with sportswear and workwear manufacturers, we selected Scimitar for a number of reasons.

One was the account management, and another was that the quality of the product is exceptional and it fits every purpose that we want as a brand for Apollo to be able to take it forward.

“We work across the whole of Europe, so we needed workwear that would be breathable and comfortable, and would also give the image of being hardwearing and still look good at the end of a hardworking day.

“We want to show the quality of our products and as that’s the case, we need quality merchandise when we’re giving it away and Scimitar fits that perfectly in what we’re trying to achieve.”

Gallery

Related Products

Discover more from Scimitar. Explore our custom sportswear, sustainable fabrics, and innovative designs built for performance. Find out how we support clubs, charities, and events with apparel that stands out.
Custom Running Shorts
Roller Derby Club Hoodies
Skinny Running Joggers

Custom Kit Builder

Choose your sport, pick your colours, and add your logos to create a professional look that’s uniquely yours. Whether you’re kitting out a local club, charity team, or large-scale event, our Kit Builder makes it simple to bring your vision to life.

Get in touch!

We’ll be in touch within one working day. Alternatively, call our specialists on 01905 425324